In today’s increasingly digital world, ensuring the financial wellbeing of individuals in care, whilst maintaining digital inclusion with necessities such as care client online subscriptions, has never been more important. E-commerce sales grew 8.8% in 2024, leading to less public reliance on in-person services, and increased reliance on online services to take care of everyday errands and access entertainment.
Traditional methods of managing finances for care receivers often present challenges in the modern world, with cash handouts offering no possibility for care receivers to use their funds for online subscriptions. This digital exclusion means that care receivers often miss out on enriching services, such as Amazon Prime, Netflix or Spotify.
What is a ‘Digital Subscription’?
In summary, when your Cleva card details are saved by a merchant for repeat payments, this is what is classified as a ‘Digital Subscription’. With many other care finance management systems, these payments would be blocked, as the cardholder hasn’t manually inserted their card details for the unique payment.
With your previous card system, these restrictions would not have only affected repeat payments for subscription services, such as Netflix. Payments to merchants that offer the option to ‘save’ prepaid card details on your account would have also been affected. As a result, clients had no choice but to input their prepaid card details every time they made a purchase, even if it was with a merchant they regularly used.

How does Cleva enable Care Client Online Subscriptions?
With the new Cleva digital subscriptions feature, you can now enable your care clients to make repeat payments successfully, with trusted retailers such as Netflix and Spotify. Furthermore, card details can now be saved for later use via the merchant’s website (where prepaid cards are accepted) – meaning easier payments for their favourite services such as Amazon.
This empowers care receivers to make informed financial decisions independently when spending online, and creates normalcy within the supported living environment. Not only does Cleva’s new feature nurture independence; it also enables clients to experience the convenience of saving their card details for one-off payments and subscription services.
Care Client Online Subscriptions On A Per User Basis
In addition to the existing Cleva safety measures, care client online subscriptions are yet another feature which can be adjusted on a per user basis. With the option to toggle the feature on or off depending on the client’s unique needs, Cleva enables a fully customised service.
Imagine your independent client, Jane, wants to subscribe to a streaming service. With the new Cleva digital subscriptions feature, you can easily set up her Cleva card to make recurring payments. It’s a simple process that involves a few steps:
- Link the Card: Ensure Jane’s Cleva card is the only card linked to her specific wallet within the Cleva system (all Cleva clients receive training on our management system).
- Enable Subscriptions: You’ll need to enable the subscription feature for her card through the Cleva system. This is a one-time setup.
- Secure Payments: Once enabled, Jane can use her Cleva card to make recurring payments to her chosen subscription service.
How Cleva!

Which services can be used with the Care Client Online Subscriptions feature?
With more features than ever before, Cleva opens the online world up to clients in a safe and secure way. Enable independence and normalcy for your clients, with digital subscriptions such as:
- Mobile Phone Contracts. Through merchants such as giffgaff, your client can have monthly payments taken from their Cleva card.
- Streaming Services. Think Netflix and Spotify. Clients can now hold such online subscriptions, to watch and listen to their favourite entertainment.
- Online Marketplaces. Now that your clients can save their prepaid card details for later use with applicable merchants, they can experience of saving their card details with websites such as Amazon.
The Future of Client Fund Management is Cleva
Cleva is committed to driving financial innovation in the care sector. By embracing technology and empowering individuals, we are shaping the future of fund management for care receivers.
Contact us today, to learn more about how Cleva could benefit your care organisation!